Director Of Marketing • Lead

Who you are

You have a proven track record in marketing leadership, ideally with experience in the creator economy or related fields. Your strategic mindset allows you to position products effectively in the market, and you understand the nuances of driving user engagement and revenue growth. You are a coach at heart, guiding your team to achieve their potential while also being hands-on in executing marketing strategies. You value emotional intelligence and foster a culture of radical candor within your team, ensuring open communication and collaboration.

You have experience working with diverse teams and understand the importance of aligning marketing efforts with sales objectives. Your ability to analyze market trends and customer needs enables you to create compelling marketing campaigns that resonate with creators. You are passionate about helping others succeed and are committed to the mission of empowering creators to earn a living through their work.

Desirable

Experience in the email marketing space or with platforms that cater to creators is a plus. Familiarity with SEO and digital marketing strategies will enhance your effectiveness in this role. You are comfortable using data to inform decisions and can adapt strategies based on performance metrics.

What you'll do

As the Director of Marketing at ConvertKit, you will lead a team of marketing professionals dedicated to supporting creators. Your primary responsibility will be to develop and execute marketing strategies that position ConvertKit as the go-to platform for creators. You will work closely with the sales team to identify key opportunities for growth and ensure that marketing efforts align with sales goals. Your role will involve coaching your team, providing clear direction, and helping them achieve their targets.

You will oversee the creation of marketing campaigns that drive user acquisition and engagement, focusing on the unique needs of creators. Collaborating with product and sales teams, you will ensure that messaging is consistent and impactful. You will also analyze market data to refine strategies and improve campaign performance, leveraging insights to make informed decisions.

What we offer

ConvertKit offers a fully remote work environment, allowing you to work from anywhere while being part of a mission-driven team. We value independence and creativity, encouraging you to bring your unique perspective to the table. Our culture is built on trust, collaboration, and a shared commitment to helping creators succeed. We provide opportunities for professional growth and development, ensuring that you have the resources you need to thrive in your role. Join us in our mission to empower creators and help them earn a living doing what they love.