Director Of Marketing • Lead

Who you are

You have a proven track record in marketing leadership, ideally with experience in the creator economy or similar industries. Your strategic mindset allows you to position products effectively in the market, and you have a passion for helping creators succeed. You thrive in a remote work environment and value emotional intelligence and collaboration within your team. You possess strong coaching skills, enabling you to guide your team towards achieving revenue targets and personal growth. You understand the nuances of digital marketing and are comfortable working with various marketing channels to drive user acquisition and engagement.

Desirable

Experience in the creator economy or with digital products is a plus. Familiarity with SEO, content marketing, and email marketing strategies will help you excel in this role. You are data-driven and can analyze marketing metrics to inform your strategies. A background in leading diverse teams and fostering a positive team culture will be beneficial.

What you'll do

As the Director of Marketing at ConvertKit, you will lead an 8-person marketing team, guiding them in their efforts to grow the pipeline of Scaling Creators. You will be responsible for developing and executing marketing strategies that drive upgrades to paid plans and enhance the overall customer experience. Your role will involve collaborating closely with the sales team to identify and win Star Creators, leveraging your marketing expertise to position ConvertKit as the go-to platform for creators. You will also coach your team members, helping them to reach their full potential while ensuring that marketing initiatives align with the company's mission to help creators earn a living. You will analyze market trends and customer feedback to continuously refine marketing strategies and ensure that ConvertKit remains a leader in the creator economy.

What we offer

ConvertKit offers a fully remote work environment, allowing you to work from anywhere while being part of a dedicated team. We value independence and encourage creativity in our marketing efforts. You will have the opportunity to make a significant impact on the lives of creators and contribute to a mission-driven company. We provide competitive compensation and benefits, fostering a culture of support and collaboration. Join us in our mission to help creators earn $1 billion using our platform, and be part of a team that is passionate about empowering others.