About DebtBook
Simplifying financial management for government and non-profits
Key Highlights
- Over 300 clients including municipalities and non-profits
- $10 million raised in funding to date
- Headquartered in Charlotte, North Carolina
- Team size of 11-50 employees
DebtBook is a financial management platform designed specifically for governmental and non-profit finance teams, offering tools for managing debt and compliance. Headquartered in Charlotte, North Carolina, DebtBook serves over 300 clients, including municipalities and non-profit organizations, helpi...
🎁 Benefits
Employees at DebtBook enjoy competitive salaries, equity options, flexible PTO, and a remote-friendly work policy that supports work-life balance....
🌟 Culture
DebtBook fosters a culture focused on innovation and collaboration, encouraging employees to contribute ideas that improve financial management for th...
Overview
DebtBook is hiring a Senior Field Marketing Manager to define and lead their field and event marketing strategy. You'll work closely with Sales leadership to maximize pipeline creation and revenue impact. This role requires strong strategic planning and execution skills.
Job Description
Who you are
You have a proven track record in field marketing, particularly within the fintech or software sectors, and possess a deep understanding of how to leverage events as a marketing channel. Your experience includes developing and executing marketing strategies that drive pipeline and revenue growth, showcasing your ability to think strategically while also managing the details of execution.
You excel in collaboration, working closely with sales teams to ensure alignment and maximize the impact of marketing initiatives. Your analytical mindset allows you to establish clear ROI frameworks for events, ensuring that every initiative contributes to the overall business goals. You are comfortable presenting to stakeholders and have a knack for crafting compelling messaging that resonates with target audiences.
What you'll do
As the Senior Field Marketing Manager, you will take ownership of DebtBook's field marketing and events strategy, positioning events as a core channel for pipeline generation. You will define how the company presents itself at industry conferences and hosted events, from audience targeting to messaging and overall experience. Your role will involve close collaboration with Sales leadership to coordinate efforts before, during, and after events, ensuring that every opportunity is maximized for pipeline creation and acceleration.
You will establish clear metrics for measuring the success of events, including pipeline attribution and post-event conversion rates. Additionally, you will oversee the execution of events, working with an events coordinator and external vendors to ensure everything runs smoothly. Your strategic vision will help shape the future of DebtBook's marketing efforts, making a significant impact on the company's growth trajectory.
What we offer
At DebtBook, you will be part of a dynamic team that is dedicated to revolutionizing the way finance teams operate in the public sector. We offer a collaborative work environment where your contributions will be valued and recognized. You will have the opportunity to work on impactful projects that drive real change in the industry, alongside a team of passionate professionals who are committed to excellence.
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