About Directive Consulting
Performance marketing that drives measurable results
Key Highlights
- Serves over 500 clients including 1-800-Contacts and ADP
- $10M raised to enhance marketing solutions
- Headquartered in Irvine, California
- Focus on SEO, PPC, and content marketing
Directive, headquartered in Irvine, California, is a leading performance marketing agency specializing in SEO, PPC, and content marketing. With a focus on driving measurable results, Directive serves over 500 clients, including notable brands like 1-800-Contacts and ADP. The company has raised $10M ...
🎁 Benefits
Directive offers competitive salaries, equity options, unlimited PTO, and a flexible remote work policy. Employees also benefit from a learning budget...
🌟 Culture
Directive fosters a results-driven culture that emphasizes transparency and collaboration. The company values data-driven decision-making and encourag...
Marketing Operations • Mid-Level
Skills & Technologies
Overview
Directive Consulting is hiring a Marketing Operations Strategist to implement and manage marketing automation and analytics environments. You'll work with tools like HubSpot and Google Analytics to drive performance in B2B marketing. This role requires 3+ years of relevant experience.
Job Description
Who you are
You have 3+ years of hands-on experience in marketing operations, ideally with a strong background in implementing and managing marketing automation and analytics environments. Your technical fluency in tracking infrastructure and revenue data workflows sets you apart, and you are comfortable working with tools like HubSpot, Marketo, and Pardot. You thrive in a performance-driven environment and are passionate about solving complex problems that drive real revenue. You understand the nuances of multi-channel offline conversion tracking and have experience with GTM implementations and GA4 architecture. You are a collaborative team player who enjoys working closely with others to deliver world-class solutions. You are committed to fostering a diverse and inclusive culture and believe in the value of a people-first approach.
What you'll do
In this role, you will be responsible for implementing and managing marketing automation systems that drive pipeline and fuel SQLs. You will collaborate closely with the Director of Revenue Operations to develop strategies that enhance our marketing engine. Your expertise in analytics will help shape our approach to customer generation, ensuring that we cut through the noise and deliver impactful results. You will analyze data to inform decision-making and optimize campaigns across various channels. Your role will involve working with cross-functional teams to ensure alignment on marketing strategies and execution. You will also be tasked with tracking and reporting on key performance metrics to measure the success of our initiatives. As a Marketing Operations Strategist, you will play a crucial role in shaping the future of marketing at Directive Consulting.
What we offer
At Directive Consulting, we prioritize a people-first culture and are committed to fostering diversity and inclusion within our team. We offer a competitive salary and benefits package, along with opportunities for professional growth and development. You will have the chance to work with a talented team of marketing professionals who are dedicated to pushing the boundaries of what is possible in B2B marketing. Our flexible remote work environment allows you to thrive while maintaining a healthy work-life balance. Join us in shaping the future of marketing and making a meaningful impact in the industry.
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