Product Marketing Manager • Mid-Level

Who you are

You have a strong background in product marketing, ideally with experience in technology or design-related fields. Your ability to understand complex products and translate technical capabilities into clear messaging sets you apart. You thrive in collaborative environments, working closely with product, sales, and design teams to drive product adoption and growth. Your curiosity and aptitude for engaging technical audiences allow you to craft compelling narratives that resonate with users. You are comfortable managing end-to-end marketing efforts, from strategy development to execution, and you have a track record of successful product launches.

Desirable

Experience with design tools or platforms is a plus, as is familiarity with user experience principles. You may have worked in roles that required you to engage with both technical and non-technical stakeholders, showcasing your versatility as a marketer. A passion for design and collaboration will help you connect with Figma's mission to make design accessible to all.

What you'll do

In this role, you will own the product marketing strategy for key Figma products aimed at designers, developers, and builders. You will develop go-to-market strategies for product launches, ensuring that customer feedback informs enhancements and new initiatives. Your responsibilities will include translating technical capabilities into differentiated product positioning and messaging that resonates with target audiences. You will partner with product teams to run beta programs, engaging customers for feedback and insights that will shape future product iterations. Additionally, you will collaborate with sales and marketing teams to create compelling marketing materials and campaigns that drive user engagement and adoption.

What we offer

Figma provides a dynamic work environment where creativity and collaboration are at the forefront. You will have the opportunity to work with a team of passionate individuals dedicated to making design accessible to everyone. The role offers flexibility, allowing you to work remotely while also having access to our San Francisco hub. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds. Join us in shaping the future of design and collaboration, and be part of a company that is making a significant impact in the industry.