About HelloFresh
Transforming meal prep with fresh ingredients delivered
Key Highlights
- Headquartered in Kollwitzkiez, Berlin, Germany
- Over 1001 employees and strong market presence
- $413.3 million raised in Series F funding
- Generous 16-week parental leave and flexible health plans
HelloFresh, headquartered in Kollwitzkiez, Berlin, Germany, is a leading meal kit delivery service that has transformed the way people enjoy home-cooked meals. With over 1001 employees, HelloFresh has raised $413.3 million in funding and operates in the B2C food tech industry, serving millions of cu...
🎁 Benefits
HelloFresh offers generous parental leave of 16 weeks, a flexible PTO policy, and health plans with $0 monthly premiums starting on the first day of e...
🌟 Culture
HelloFresh is committed to sustainability and innovation in the food delivery sector, maintaining its B Corporation status while adapting to changing ...
Product Manager • Mid-Level
HelloFresh • Sydney - Hybrid
Skills & Technologies
Overview
HelloFresh is hiring a Product Strategy Manager to execute product strategy across Australia and New Zealand. You'll focus on physical product and commercial strategy, requiring strong analytical skills and experience in category management. This role is based in Sydney with a hybrid working environment.
Job Description
Who you are
You have 3–5 years of experience in category management, merchandising, FMCG, strategy consulting, or retail operations — you understand how to translate data into actionable insights that drive product strategy and customer satisfaction. Your strong analytical skills enable you to work confidently in Excel, allowing you to analyze recipe and SKU-level performance effectively.
You are a collaborative team player who enjoys working cross-functionally with various teams, including Menu Planning, Culinary, Marketing, Procurement, and Operations. Your ability to communicate timelines and keep projects on track is essential for success in this role. You thrive in a fast-paced environment and are proactive in identifying opportunities to improve processes and templates.
What you'll do
As the Product Strategy Manager, you will help turn the product strategy into execution across Australia and New Zealand, focusing on the physical product and commercial strategy. You will analyze recipe and SKU-level performance to translate data into clear recommendations and portfolio insights. Maintaining and delivering the merchandising calendar will be a key responsibility, covering seasonal themes, cultural moments, and cuisine spotlights.
You will support the rollout of new concepts and portfolio changes, such as Classic, Healthy, or Family, while collaborating closely with the Menu Planning and Culinary teams to ensure weekly menus accurately reflect planned themes and concepts. Your role will also involve preparing structured slides, reporting packs, and documentation for senior stakeholder meetings and business reviews.
In addition, you will own and maintain dashboards and trackers to ensure product data is accurate and up to date. Your proactive approach will help identify opportunities to improve processes and speed up decision-making, ultimately contributing to customer satisfaction and growth.
What we offer
HelloFresh provides a diverse and vibrant international environment, with offices in 18 countries. You will enjoy a company discount of 70% off HelloFresh and 40% off Youfoodz. The role is based in Chippendale, Sydney, and offers a hybrid working environment. We are looking for someone who can start immediately but can also wait for a notice period. This is a 12-month fixed-term contract with a competitive salary and employee benefits.
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