About Homebase
Scheduling software that empowers small businesses
Key Highlights
- Over 100,000 customers using Homebase for scheduling
- $189 million raised in Series D funding
- Headquartered in Yerba Buena, San Francisco, CA
- 1001+ employees dedicated to improving HR processes
Homebase is a leading employee scheduling software designed specifically for small businesses, headquartered in Yerba Buena, San Francisco, CA. With over 100,000 customers, Homebase streamlines time tracking and payroll processes, significantly reducing paperwork and improving internal communication...
🎁 Benefits
Homebase offers paid parental leave, generous paid time off options, and a unique Work from Anywhere Month. Employees also benefit from stock options ...
🌟 Culture
Homebase values efficiency and innovation, focusing on automating HR functions to empower small businesses. The culture emphasizes collaboration and s...
Skills & Technologies
Overview
Homebase is seeking a Head of Growth Marketing to drive customer acquisition and growth strategies. You'll work with channels like Meta, YouTube, and SEO while optimizing key performance metrics. This role requires strong leadership and marketing expertise.
Job Description
Who you are
You are a strategic and results-oriented marketing leader with a proven track record in driving customer growth. With 5+ years of experience in growth marketing, you have successfully developed and executed acquisition strategies across various channels, including paid and organic. Your expertise in optimizing key metrics such as CAC, ROAS, and conversion rates sets you apart as a data-driven decision-maker.
You thrive in collaborative environments, working closely with cross-functional teams to achieve ambitious growth targets. Your leadership style fosters a performance-driven culture, encouraging rapid experimentation and innovation. You are comfortable leveraging AI tools and automation to enhance marketing performance and scalability.
What you'll do
As the Head of Growth Marketing at Homebase, you will take ownership of the strategic growth initiatives that drive customer acquisition. You will develop and execute comprehensive marketing strategies across multiple channels, including Meta, YouTube, SEO, and Direct Mail. Your role will involve building and scaling integrated marketing programs that fuel sustainable top-of-funnel growth.
You will lead a cross-functional growth team, guiding them in optimizing marketing performance and fostering a culture of experimentation. Collaborating closely with GTM teams, you will ensure alignment in marketing efforts and drive impactful campaigns that resonate with small businesses.
Your responsibilities will also include analyzing performance metrics and leveraging insights to refine marketing strategies. You will be at the forefront of implementing innovative solutions that enhance customer engagement and drive conversion rates.
What we offer
At Homebase, we offer a dynamic work environment where you can make a real impact. You will be part of a bold and fast-moving team that values empathy and collaboration. We celebrate diversity and are committed to creating an inclusive workplace. Join us in our mission to empower small businesses and help them thrive.
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