About NETGEAR
Connecting the world through innovative networking solutions
Key Highlights
- Headquartered in San Jose, California
- Offers popular products like Nighthawk routers and Orbi systems
- Serves millions of customers globally across 22+ countries
- Employee count between 251-1,000
Netgear, Inc. is a leading American computer networking company headquartered in San Jose, California. Known for its innovative products like the Nighthawk routers and Orbi mesh Wi-Fi systems, Netgear serves millions of customers globally, including both consumers and businesses. The company has a s...
🎁 Benefits
Netgear offers competitive salaries, stock options, comprehensive health benefits, and a generous PTO policy. Employees also enjoy flexible work arran...
🌟 Culture
Netgear fosters a culture of innovation and collaboration, emphasizing a results-driven approach. The company values customer feedback and encourages ...
Skills & Technologies
Overview
NETGEAR is hiring a Product Marketing Manager to lead the market strategy for their Nighthawk 5G portfolio. You'll collaborate with cross-functional teams to develop consumer-focused positioning and go-to-market strategies. This role requires strong analytical skills and experience in marketing operations.
Job Description
Who you are
You are an analytical and consumer-minded individual with a strong background in product marketing — you thrive in cross-functional environments and enjoy collaborating with teams across Marketing, Product Management, Engineering, Sales, and Design. You have a knack for translating complex technical capabilities into compelling narratives that resonate with consumers and align with company strategy. Your experience includes developing comprehensive go-to-market strategies for new product launches, ensuring that objectives are clear and measurable.
You possess a deep understanding of market positioning and brand strategy — you have successfully redefined brand positioning in previous roles and can define unique value propositions that differentiate products in competitive markets. Your ability to analyze data and consumer insights allows you to drive effective marketing strategies that accelerate product adoption and contribute to overall business goals.
What you'll do
In this role, you will lead the market strategy for NETGEAR's Nighthawk 5G portfolio, which includes Mobile Hotspots and Fixed Wireless devices. You will work closely with the Brand team to redefine brand positioning and develop messaging that highlights the unique features of the products. Your responsibilities will include crafting go-to-market strategies for new product launches, collaborating with cross-functional teams to ensure alignment on objectives, and utilizing data-driven insights to inform marketing decisions.
You will also be responsible for shaping the market perception of NETGEAR's mobile products, driving consumer engagement, and ultimately contributing to the growth and success of the company. Your role will require you to stay updated on market trends and consumer preferences, allowing you to adapt strategies as needed to maintain a competitive edge.
What we offer
NETGEAR provides a dynamic work environment where innovation and collaboration are encouraged. You will have the opportunity to work with cutting-edge technology and contribute to products that enhance connectivity for consumers. The company offers a hybrid work model, allowing you to balance on-site collaboration with remote work flexibility. NETGEAR values diversity and inclusion, and we encourage you to apply even if your experience doesn't match every requirement.
Interested in this role?
Apply now or save it for later. Get alerts for similar jobs at NETGEAR.
Similar Jobs You Might Like
Based on your interests and this role
Product Marketing Manager
NETGEAR is seeking a Product Marketing Manager to lead the market strategy for their Home Networking team. You'll work collaboratively across various teams to develop consumer-focused positioning and go-to-market strategies. This role requires strong analytical skills and experience in product marketing.
Product Marketing Manager
PROCEPT BioRobotics is seeking a Senior Product Marketing Manager to drive robotic system sales and utilization through innovative marketing strategies. You'll collaborate with various commercial teams to launch new products and manage existing ones. This role requires strong leadership and cross-functional collaboration skills.
Product Marketing Manager
Vapi is hiring a Product Marketing Manager to lead the platform's strategy and boost adoption among developers. You'll craft compelling positioning and drive launches with cross-functional teams. This role requires experience in marketing strategy and customer insights.
Product Marketing Manager
Factory is seeking a Product Marketing Manager to define the narratives and positioning for their Droids product. You'll work closely with sales and product teams to create materials that drive enterprise demand. This role requires a strong understanding of market dynamics and effective communication skills.
Product Marketing Manager
Asana is hiring a Product Marketing Manager to lead the product marketing strategy for strategic partnerships and integrations, including AI-powered integrations. This role requires strong collaboration with cross-functional teams and a focus on driving go-to-market strategies.