About Plaud
Transforming conversations into actionable insights effortlessly
Key Highlights
- California headquarters focused on AI-native solutions
- Products include PLAUD NOTE and PLAUD NotePin
- Team size of 11-50 employees
- Enhances productivity by summarizing meetings
PLAUD AI is a California-based company specializing in AI-native hardware and software solutions that enhance meeting productivity. Their flagship products, PLAUD NOTE and PLAUD NotePin, record, transcribe, and summarize conversations, enabling users to focus on high-value tasks. With a team of 11-5...
🎁 Benefits
Employees enjoy a flexible remote work policy, competitive salaries, and opportunities for stock options. The company also offers generous PTO and a s...
🌟 Culture
PLAUD AI fosters a culture centered around innovation and efficiency, prioritizing the use of AI to streamline workflows. The team values creativity a...
Skills & Technologies
Overview
Plaud is hiring a Lifecycle Marketing Specialist to manage user communication channels and optimize content strategies across the APAC region. You'll work with tools like Klaviyo and Salesforce, requiring 2+ years of experience in user operations or email marketing.
Job Description
Who you are
You have 2+ years of hands-on experience in user operations and/or email marketing — you've successfully managed communication strategies that engage users across multiple countries in the APAC region. Your familiarity with email marketing, push notifications, and SMS allows you to create effective user journeys that enhance lifecycle value.
You are skilled in automation and segmentation, ensuring that user communications are personalized and relevant. Your experience with CRM/email integrations means you can effectively manage user data and optimize campaigns based on insights. You possess excellent project management and communication skills, enabling you to collaborate cross-functionally with growth, content, product, and design teams.
Your analytical mindset drives you to test and optimize communication strategies, using data to inform decisions and improve user engagement. You are fluent in English and Chinese, which helps you navigate diverse audiences in the region. Understanding regional privacy laws such as PDPA and GDPR is second nature to you, ensuring compliance in all marketing efforts.
Desirable
Experience with Klaviyo, Salesforce, or other omnichannel communication tools is a plus, as is knowledge of HTML/CSS for editing email templates. Proficiency in Japanese or Korean would further enhance your ability to connect with a broader audience.
What you'll do
In this role, you will manage end-to-end user communication channels, including EDM and push notifications, across multi-country audiences in the APAC region. You will test and optimize communications and content strategies to grow user lifecycle value for each country, ensuring that messaging resonates with local audiences.
You will build and manage automation, dynamic content, and personalized user journeys, collaborating closely with cross-functional teams to align marketing efforts with product and design initiatives. Overseeing list hygiene, growth, and segmentation will be crucial to maintaining effective communication strategies that comply with PDPA, GDPR, and CAN-SPAM regulations.
Your role will involve analyzing user data to inform your strategies, allowing you to make data-driven decisions that enhance user engagement and retention. You will also be responsible for reporting on the effectiveness of campaigns and making recommendations for improvements based on your findings.
What we offer
At Plaud, you will be part of a dynamic team that values collaboration and innovation. We offer a competitive salary and benefits package, along with opportunities for professional growth and development. You will have the chance to work in a fast-paced environment where your contributions directly impact user engagement and company success. Join us in shaping the future of user communication in the APAC region.
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