Digital Marketer • Senior

Who you are

You are an experienced digital marketing professional with a strong background in planning, delivery, and execution of Paid Search campaigns. You possess a proactive and analytical mindset, allowing you to think creatively in the fast-evolving digital marketing landscape. Your ability to adapt and learn new channels is essential, as you will be expected to own various aspects of digital marketing beyond PPC.

You have a proven track record of driving successful marketing campaigns and are comfortable making data-driven decisions. Your analytical skills enable you to interpret campaign performance metrics and optimize strategies accordingly. You thrive in a collaborative environment and are eager to work closely with cross-functional teams to achieve business objectives.

What you'll do

In this role, you will be responsible for developing and executing paid search strategies that align with Tide's mission to support SMEs. You will manage PPC campaigns across various platforms, ensuring they are optimized for performance and ROI. Your role will involve analyzing campaign data, identifying trends, and making recommendations for improvements.

You will collaborate with the marketing team to create compelling ad copy and landing pages that resonate with target audiences. Additionally, you will monitor and report on campaign performance, providing insights to stakeholders and adjusting strategies as needed. Your expertise will help drive user acquisition and enhance Tide's brand presence in the market.

What we offer

Tide offers a dynamic work environment where innovation and creativity are encouraged. You will have the opportunity to work with a diverse team of professionals who are passionate about transforming the small business banking market. We provide competitive compensation and benefits, along with opportunities for professional growth and development. Join us in making a meaningful impact on the lives of SMEs around the world.