Applied Scientist • Mid-Level

Who you are

You have a strong background in applied science, particularly in statistical and econometric methods, which you have applied to real-world marketing challenges. You enjoy collaborating with cross-functional teams and have a knack for translating complex data into actionable insights that drive brand performance. Your experience includes measuring the impact of advertising across various platforms, and you are comfortable working with large datasets to derive meaningful conclusions. You are intellectually curious and open to exploring new methodologies while prioritizing practical solutions that yield tangible results. You possess excellent communication skills, enabling you to convey your findings effectively to both technical and non-technical stakeholders.

What you'll do

In this role, you will be responsible for applying statistical and econometric methods to estimate the incremental impact of marketing strategies on key performance indicators such as brand sentiment, awareness, and purchase intent. You will collaborate closely with marketing and media stakeholders to develop and refine measurement tools that enhance the sensitivity and accuracy of brand performance metrics. Your work will involve building media mix models and other technical tools to optimize the allocation of the brand marketing budget across diverse advertising platforms. You will also engage in continuous improvement of existing measurement frameworks to reduce bias and improve overall effectiveness.

What we offer

Uber provides a dynamic work environment where you can thrive and make a significant impact on brand marketing strategies. You will have the opportunity to work with a talented team of scientists and marketing professionals, contributing to innovative projects that shape the future of brand marketing. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds. Additionally, you will benefit from a hybrid work model, allowing for flexibility in your work arrangements while still fostering collaboration in the office.