About Yotpo
The all-in-one eCommerce marketing platform
Key Highlights
- Headquartered in Hudson Square, New York, NY
- Over 500 employees and growing
- $452.4 million raised in Series F funding
- Strategic partnerships with Shopify, Salesforce, and Adobe
Yotpo is a leading SaaS-based eCommerce marketing platform headquartered in Hudson Square, New York, NY. With over 500 employees, Yotpo provides integrated solutions for loyalty, SMS marketing, and reviews, serving major eCommerce platforms like Shopify, Salesforce, and Adobe. The company has raised...
🎁 Benefits
Yotpo offers generous PTO, including volunteer days and holidays, along with a hybrid work model. Employees benefit from private healthcare, dental, a...
🌟 Culture
Yotpo fosters a culture focused on innovation in the rapidly evolving eCommerce landscape. The company emphasizes strategic partnerships and acquisiti...
Overview
Yotpo is seeking a Senior Product Marketing Manager to develop go-to-market strategies and create compelling product messaging. This role requires strong collaboration skills and experience in B2B SaaS or eCommerce environments.
Job Description
Who you are
You have 5+ years of experience in product marketing, ideally within B2B SaaS or eCommerce environments. You possess a strong ability to craft compelling product narratives that resonate with target audiences, translating technical features into customer-centric stories. Your collaboration skills are top-notch, allowing you to work effectively across Product, Sales, and Marketing teams to ensure alignment and drive go-to-market excellence. You thrive in a data-driven environment, using insights to inform your strategies and decisions. You are passionate about innovation and understand how to connect customer needs with business impact. You value openness and ownership, contributing to a culture where every voice is heard and ideas turn into action.
Desirable
Experience in eCommerce is a plus, as is familiarity with AI-powered solutions. You are comfortable working in a hybrid environment, balancing remote work with in-office collaboration.
What you'll do
As a Senior Product Marketing Manager at Yotpo, you will be responsible for developing go-to-market strategies for new product launches and feature releases. You will create clear and compelling product messaging that communicates Yotpo’s value to target audiences. Collaborating closely with Product Management, you will translate technical capabilities into customer-centric stories and use cases. You will enable Sales and Customer Success teams with impactful messaging and training, ensuring they are equipped to communicate product value effectively. You will analyze market trends and customer feedback to refine product positioning and messaging continuously. Your role will involve working cross-functionally to align marketing efforts with product development and sales strategies, ensuring a cohesive approach to market entry and customer engagement.
What we offer
Yotpo offers a dynamic work environment where your ideas can make a significant impact. You will have opportunities for professional growth and development, working alongside a team of curious and creative thinkers. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds. Join us in shaping the future of trust and loyalty in eCommerce, where your contributions will help brands succeed globally.
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