
About Zefr
Contextual targeting for smarter video advertising
Key Highlights
- Headquartered in Venice, California
- Over $100 million raised in funding
- Specializes in contextual targeting for YouTube
- Serves major brands in entertainment and consumer goods
Zefr is a video advertising technology company headquartered in Venice, California, specializing in contextual targeting solutions for brands on platforms like YouTube. With a focus on enhancing brand safety and audience engagement, Zefr serves a diverse clientele, including major brands in the ente...
🎁 Benefits
Zefr offers competitive salaries, equity options, flexible PTO, and a remote work policy that supports a healthy work-life balance....
🌟 Culture
Zefr fosters a culture of innovation and collaboration, encouraging employees to explore new ideas in the rapidly evolving video advertising landscape...
Skills & Technologies
Overview
Zefr is hiring a Senior Social Media and Content Marketing Manager to lead brand strategy through storytelling and integrated marketing campaigns. You'll focus on social media, content marketing, and creative execution. This role requires strong collaboration with cross-functional teams.
Job Description
Who you are
You have 5+ years of experience in social media and content marketing, with a proven track record of developing and executing successful brand strategies. Your expertise in storytelling allows you to create compelling narratives that resonate with diverse audiences across various platforms. You are adept at managing integrated marketing campaigns that drive engagement and awareness, and you thrive in collaborative environments where you can work closely with creative and product marketing teams.
You possess strong analytical skills, enabling you to measure the effectiveness of campaigns and make data-driven decisions. Your familiarity with social media platforms such as YouTube, Meta, TikTok, and Snap ensures that you can navigate the complexities of marketing in walled garden environments. You are passionate about responsible marketing and understand the importance of brand safety in today's digital landscape.
What you'll do
In this role, you will lead Zefr's brand strategy by developing and executing integrated marketing campaigns that elevate the company's presence across owned and paid channels. You will collaborate with cross-functional teams, including Creative, Product Marketing, and Event Marketing, to ensure a consistent and powerful brand narrative. Your responsibilities will include managing social media content, overseeing paid advertising initiatives, and executing creative campaigns that align with Zefr's mission.
You will analyze campaign performance metrics to optimize strategies and drive engagement with Zefr's global audience. By establishing Zefr as a definitive voice in responsible marketing, you will play a critical role in shaping the company's brand identity. Your ability to tell compelling stories will be key to connecting with audiences and driving brand loyalty.
What we offer
Zefr offers a hybrid work environment, allowing you to balance in-office collaboration with remote work flexibility. You will be part of a dynamic team that values diverse perspectives and backgrounds, fostering an inclusive workplace culture. We encourage you to apply even if your experience doesn't match every requirement, as we believe that diverse teams build better products. Join us in making a meaningful impact in the world of responsible marketing.
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