About AppsFlyer
The leading marketing analytics platform for growth
Key Highlights
- 12,000+ customers including Walmart, Nike, and HBO
- $28 billion in ad spending evaluated annually
- 20 global offices with a strong community presence
- $293.1 million raised in Series C funding
AppsFlyer is a leading marketing analytics platform headquartered in SoMa, San Francisco, CA. With over 12,000 customers, including major brands like Walmart, Nike, HBO, and NBC Universal, AppsFlyer processes $28 billion in ad spending annually. The company has raised $293.1 million in funding and o...
🎁 Benefits
AppsFlyer offers a generous employee stock option package, comprehensive private health insurance, and a Global Employee Exchange Program allowing sta...
🌟 Culture
AppsFlyer fosters a culture of innovation and community engagement, with a strong focus on corporate social responsibility through its AppsFlyer Cares...
Overview
AppsFlyer is hiring a Senior Business Development Lead for the BFSI vertical in APAC. You'll guide key clients and shape the go-to-market strategy in a rapidly evolving financial services landscape. This role requires strong industry expertise and the ability to influence decision-making across functions.
Job Description
Who you are
You have extensive experience in the Banking, Financial Services, and Insurance (BFSI) sector, particularly in the APAC region. Your deep understanding of FinTech and InsurTech trends allows you to navigate complex market dynamics and provide valuable insights to clients. You possess strong influence and credibility, enabling you to engage effectively with stakeholders at various levels within organizations.
You thrive in cross-functional environments, collaborating with teams in Sales, Customer Success, Marketing, Product, and Data to drive strategic initiatives. Your ability to communicate complex concepts clearly and persuasively makes you a trusted advisor to clients and internal teams alike. You are passionate about helping financial institutions enhance their marketing efficiency and adapt to regulatory changes.
What you'll do
As the Industry Lead for BFSI at AppsFlyer, you will develop and execute strategies that deepen our consultative partnerships with key clients in the BFSI ecosystem. You will analyze market trends and customer needs to shape our go-to-market strategy, ensuring that we capture growth opportunities in this high-potential vertical. Your role will involve guiding clients on customer acquisition, engagement, and retention through mobile-first strategies.
You will work closely with regional leadership to align our offerings with the evolving needs of the BFSI sector. By leveraging your industry expertise, you will influence decision-making processes and help clients navigate the complexities of digital transformation in financial services. Your insights will be critical in shaping AppsFlyer's narrative and positioning within the BFSI market.
What we offer
At AppsFlyer, we value diversity and innovation, fostering an inclusive environment where all employees can thrive. We provide our team with the tools and resources they need to succeed and encourage curiosity and collaboration. As a Senior Business Development Lead, you will have the opportunity to make a significant impact on our growth in the BFSI vertical across APAC, working with a talented team dedicated to excellence.
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