Field Marketing Manager • Senior

Who you are

You have 5+ years of experience in field marketing, particularly in the technology sector, where you've successfully driven demand generation initiatives. Your expertise lies in executing integrated marketing campaigns that span digital, webinars, account-based marketing, and field events. You understand the nuances of the North American market and can tailor strategies to meet the needs of diverse customer segments.

You possess strong analytical skills, allowing you to measure the effectiveness of marketing campaigns and adjust strategies based on data-driven insights. Your ability to collaborate with cross-functional teams, including sales and product management, ensures that marketing efforts align with overall business objectives. You are a proactive communicator, capable of articulating marketing strategies to stakeholders at all levels.

Desirable

Experience in AI or data management solutions is a plus, as it will help you better understand the product offerings and customer pain points. Familiarity with marketing automation tools and CRM systems will enhance your ability to execute campaigns efficiently.

What you'll do

In this role, you will report directly to the VP of Global Field & Partner Marketing and be the primary driver of demand creation for Ataccama in North America. You will be responsible for the localized execution of integrated, multi-channel campaigns that effectively engage our ideal customer profile segments. Your day-to-day activities will include planning and executing digital marketing initiatives, organizing webinars, and managing field events that resonate with potential customers.

You will analyze campaign performance metrics to refine strategies and ensure that marketing efforts yield the highest return on investment. Collaborating closely with the sales team, you will develop account-based marketing strategies that target key accounts and drive engagement. Your role will also involve creating compelling content that communicates the value of Ataccama's solutions, helping to position the company as a thought leader in the data management space.

What we offer

Ataccama provides a dynamic work environment where innovation is encouraged. You will have the opportunity to work with a talented team dedicated to transforming how organizations manage their data. We offer competitive compensation and benefits, including opportunities for professional development and growth within the company. Join us in making data trustworthy and empowering organizations to succeed in their AI initiatives.