About Esri
Empowering organizations with spatial intelligence
Key Highlights
- Headquartered in Redlands, California
- Over 350,000 users globally, including government and NGOs
- Flagship product ArcGIS is a leader in GIS software
- Approximately 10,000 employees dedicated to GIS innovation
Esri, headquartered in Redlands, California, is a leading provider of geographic information system (GIS) software, with over 350,000 users worldwide. Their flagship product, ArcGIS, is utilized by organizations across various sectors, including government, transportation, and environmental manageme...
🎁 Benefits
Esri offers comprehensive benefits including competitive salaries, equity options, generous PTO, flexible work arrangements, and a strong commitment t...
🌟 Culture
Esri fosters a culture focused on innovation in GIS technology, emphasizing collaboration and a commitment to sustainability. The company values commu...
Skills & Technologies
Overview
Esri is hiring a Senior Marketing Data Specialist to leverage advanced expertise in marketing data analysis and modeling. You'll design scalable data models and optimize data collection processes. This role requires strong skills in data governance and visualization.
Job Description
Who you are
You are a strategic, data-driven professional with a strong background in marketing data analysis and modeling. With your advanced expertise, you excel at bringing clarity to complex data, ensuring that marketing data is accurate, compliant, and consistently structured across platforms. You have a proven track record of designing scalable data models that enhance targeting, personalization, and prioritization in marketing strategies.
You possess a deep understanding of data quality frameworks and governance standards. Your experience includes embedding data enrichment logic and validation frameworks to improve data completeness and accuracy. You are skilled in applying advanced analytical techniques to analyze campaign performance, identify trends, and inform strategic decisions.
What you'll do
In this role, you will be responsible for designing and maintaining scalable marketing data models that support segmentation and performance measurement. You will apply advanced analytical techniques to analyze campaign performance and inform targeting and investment decisions. Your work will involve optimizing data collection and validation processes to ensure high-quality data across systems.
You will establish and operationalize data governance standards, benchmarks, and monitoring processes to ensure long-term data reliability and integrity. Additionally, you will develop meaningful visualization and reporting tools that drive strategic decision-making across Esri. Collaborating with information systems and technology teams, you will ensure that marketing data meets the highest standards of quality and compliance.
What we offer
Esri offers a collaborative work environment where your contributions will directly impact marketing strategies and decision-making processes. You will have the opportunity to work with cutting-edge data analysis tools and methodologies, enhancing your skills and expertise in the field. Join us to make a significant impact on how we leverage data in our marketing efforts.
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