
About Figma
The design platform for seamless team collaboration
Key Highlights
- Valued at $12.5 billion after Series E funding
- Raised $749.1 million from top investors
- Headquartered in Union Square, San Francisco, CA
- Thousands of customers including Airbnb, Dropbox, and Microsoft
Figma is a web-based design platform that empowers cross-functional teams to collaborate seamlessly on product design projects. Founded in 2012 and headquartered in Union Square, San Francisco, Figma has raised $749.1 million in funding from investors like General Catalyst and Andreessen Horowitz, a...
🎁 Benefits
Figma offers generous benefits including equity, parental leave, mental health support, and a learning & development stipend. Employees enjoy recharge...
🌟 Culture
Figma fosters a collaborative culture with its unique Multiplayer mode, enabling real-time design collaboration akin to Google Docs. The company prior...
Skills & Technologies
Overview
Figma is seeking a Regional Marketing Manager to lead marketing efforts in Japan, focusing on demand generation and revenue growth. You'll collaborate with sales and product marketing teams to drive strategic initiatives. This role requires experience in marketing strategy and execution.
Job Description
Who you are
You have a strong background in marketing, with at least 5 years of experience in demand generation and field marketing. You understand the nuances of the Japanese market and have a proven track record of driving brand awareness and pipeline growth. Your collaborative nature allows you to work effectively with sales teams and cross-functional partners, ensuring that marketing programs align with overall business goals. You are data-driven and can analyze campaign performance to optimize strategies for better ROI. You are passionate about design and technology, and you believe in Figma's mission to make design accessible to all.
Desirable
Experience in the tech industry or with SaaS products is a plus. Familiarity with marketing automation tools and analytics platforms will help you excel in this role. You are comfortable working in a fast-paced environment and can adapt to changing priorities while maintaining a focus on results.
What you'll do
In this role, you will set the demand generation and field marketing strategy for Figma in Japan. You will build and execute localized marketing programs that support international marketing goals, focusing on driving brand awareness and pipeline generation. Collaborating closely with the Commercial Sales teams, you will create initiatives that foster personal connections with potential customers. You will analyze campaign performance metrics to refine strategies and ensure that marketing efforts are effective and impactful. Additionally, you will partner with Product Marketing, Brand, and Paid Marketing teams to create cohesive marketing programs that resonate with Mid-Market and SMB audiences.
What we offer
Figma provides a dynamic work environment where creativity and collaboration thrive. You will have the opportunity to shape the future of design and collaboration while working with a talented team. We offer competitive compensation and benefits, along with opportunities for professional growth and development. Join us in our mission to empower teams to bring their ideas to life and streamline workflows across the globe.
Interested in this role?
Apply now or save it for later. Get alerts for similar jobs at Figma.
Similar Jobs You Might Like
Based on your interests and this role

Market Manager
Airbnb is seeking a Market Manager for Japan to drive the growth and optimization of host entrepreneurs in the Tokyo area. This role focuses on building relationships with hosts and enhancing their success on the platform.

Senior Marketing Manager
Binance is hiring a Senior Marketing Manager to drive community and affiliate marketing campaigns in Tokyo, Japan. This role focuses on building strong community engagements within the local market.

Field Marketing Manager
Verkada is seeking a Field Marketing Manager to lead marketing efforts in Japan. You'll collaborate with sales and partners to drive demand generation and customer engagement. This role requires strong strategic planning and execution skills.

Sales Manager
Figma is seeking a Manager, SMB Sales to lead a new team of Account Executives in Tokyo, Japan. You'll be responsible for driving customer relationships and sales growth. This role requires strong leadership and sales management skills.

Marketing Operations
Coupa Software, Inc. is seeking a Senior Manager for Japan Marketing to lead regional marketing efforts and optimize lead generation. This role requires collaboration with sales leaders and a hands-on approach to executing impactful marketing strategies.