About Formlabs
Empowering professionals with advanced 3D printing technology
Key Highlights
- Headquartered in Somerville, MA with 501-1000 employees
- Over 100,000 printers sold to clients like Coca-Cola & Sony
- $250.8 million raised in Series D funding
- Largest supplier of professional SLA and SLS 3D printers globally
Formlabs, headquartered in Somerville, MA, is a leading provider of professional 3D printers, specializing in stereolithography (SLA) and selective laser sintering (SLS) technologies. Since its founding in 2011 by MIT alumni, Formlabs has sold over 100,000 printers to major companies like Coca-Cola ...
🎁 Benefits
Employees at Formlabs enjoy competitive salaries, equity options, generous PTO policies, and a flexible remote work policy. The company also offers a ...
🌟 Culture
Formlabs fosters a culture of innovation and engineering excellence, driven by a commitment to serve professionals in the 3D printing market. The comp...
Growth Marketing Analyst • Senior
Skills & Technologies
Overview
Formlabs is seeking a Senior Growth Marketing Analyst to lead customer engagement and retention strategies. You'll leverage data and creative marketing tactics to enhance customer loyalty and lifetime value. This role requires expertise in analytics and campaign execution.
Job Description
Who you are
You have 5+ years of experience in growth marketing or a related field, with a strong focus on customer lifecycle management. Your analytical skills are top-notch, allowing you to derive insights from data and translate them into actionable marketing strategies. You are proficient in tools like Google Analytics and SQL, enabling you to track and measure campaign performance effectively. You have a creative mindset, capable of designing engaging marketing campaigns that resonate with diverse audiences. Your experience with A/B testing and email marketing has equipped you with the skills to optimize customer interactions and drive conversions. You thrive in collaborative environments, working closely with cross-functional teams to align marketing efforts with business goals.
Desirable
Experience in the 3D printing or technology sector is a plus, as it gives you a deeper understanding of the industry and customer needs. Familiarity with content marketing strategies and tools will enhance your ability to create compelling narratives that engage customers throughout their journey.
What you'll do
As the Senior Growth Marketing Analyst at Formlabs, you will take ownership of the customer lifecycle, focusing on every stage from prospecting to retention. You will develop and execute comprehensive marketing campaigns that drive customer engagement and purchases across various channels, including web and email. Your role involves designing programs tailored to key stages of the customer journey, ensuring that each interaction builds loyalty and maximizes lifetime value. You will analyze customer data to identify trends and insights, using this information to refine marketing strategies and improve campaign effectiveness. Collaborating with product and sales teams, you will align marketing initiatives with overall business objectives, ensuring a cohesive approach to customer engagement. You will also be responsible for reporting on campaign performance, providing insights and recommendations to stakeholders to drive continuous improvement.
What we offer
At Formlabs, we believe in rewarding our team members for their contributions. You will receive a competitive salary, with an annual base pay range of $95,000—$155,000 USD, along with equity in the form of RSUs. Our culture fosters innovation and collaboration, allowing you to work alongside a team of passionate builders and engineers. We offer opportunities for professional growth and development, encouraging you to expand your skills and advance your career. Join us in shaping the future of fabrication and making a meaningful impact in the world of 3D printing.
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