About Intercom
The customer communications platform that personalizes engagement
Key Highlights
- Over 25,000 customers including Amazon, Meta, and Atlassian
- Reaches 600 million end users monthly
- $240.8 million raised in Series C funding
- Headquartered in San Francisco, CA with 1001+ employees
Intercom is a leading customer communications platform headquartered in the Financial District of San Francisco, CA. With over 25,000 businesses using its services, including Amazon, Meta, and Atlassian, Intercom reaches approximately 600 million end users each month. The company has raised $240.8 m...
🎁 Benefits
Intercom offers a generous open vacation policy, health insurance, and a wellness program that covers gym expenses up to £90 quarterly. Employees enjo...
🌟 Culture
Intercom fosters a culture centered around customer-centric innovation and effective communication. The company prioritizes remote work flexibility an...
Product Marketing Manager • Senior
Skills & Technologies
Overview
Intercom is hiring a Principal Product Marketing Manager to lead positioning and messaging for major product areas. You'll work closely with product, engineering, and sales teams to shape narratives and drive customer engagement. This role requires significant experience in product marketing and a strong understanding of AI technologies.
Job Description
Who you are
You have 5+ years of experience in product marketing, ideally within the tech or AI sectors — you've successfully led product launches and crafted compelling narratives that resonate with both technical and non-technical audiences. Your background includes working closely with cross-functional teams, including product management, engineering, and sales, to ensure alignment and effective communication of product value.
You possess a deep understanding of customer needs and market dynamics — you can translate complex technical concepts into clear, engaging messaging that drives customer interest and adoption. Your analytical skills enable you to leverage data to inform your strategies and measure the impact of your marketing efforts.
You thrive in fast-paced environments and enjoy taking ownership of projects — you are a builder at heart, eager to experiment and innovate in how product marketing is approached. Your ability to think from first principles allows you to challenge the status quo and propose new ideas that enhance the customer experience.
Desirable
Experience in AI or customer service technology is a plus — familiarity with AI-driven products will help you communicate effectively with stakeholders and customers. A background in sales enablement or training can also be beneficial as you will be responsible for equipping sales teams with the tools they need to succeed.
What you'll do
In this role, you will lead the positioning and messaging for Intercom's major product areas, ensuring that the narratives align with the company's mission to enhance customer experiences through AI. You will collaborate with product and engineering teams to understand the technical aspects of the products and translate them into compelling stories for the market.
You will own major moments such as product launches and pricing shifts, crafting the communication strategies that will guide how these changes are presented to customers and the market. Your role will involve working closely with sales leadership to develop enablement materials that empower the sales team to effectively convey product value.
You will analyze market trends and customer feedback to continuously refine messaging and positioning, ensuring that Intercom remains at the forefront of the customer service industry. Your insights will help shape product development and marketing strategies, driving growth and customer satisfaction.
What we offer
Intercom provides a dynamic work environment where innovation is encouraged, and your contributions can have a significant impact on the company's success. You will have the opportunity to work with a talented team that is passionate about transforming customer service through AI technology. Competitive compensation and benefits are part of the package, along with opportunities for professional growth and development.
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