About Lumen
Empowering connectivity through advanced telecommunications solutions
Key Highlights
- Headquartered in Monroe, Louisiana, with a global presence
- Over 50,000 employees delivering diverse telecommunications services
- Offers cloud solutions, security, and managed services
- Serves thousands of customers across various industries
Lumen Technologies, headquartered in Monroe, Louisiana, is a telecommunications leader providing a wide range of services including network solutions, cloud computing, and cybersecurity. With over 50,000 employees, Lumen serves thousands of customers across various industries, leveraging its extensi...
🎁 Benefits
Lumen offers competitive salaries, equity options, generous PTO policies, and flexible remote work arrangements to support work-life balance....
🌟 Culture
Lumen fosters a culture focused on innovation and customer satisfaction, emphasizing the importance of technology in enhancing communication and conne...
Skills & Technologies
Overview
Lumen is hiring a User Acquisition Manager to drive e-commerce sales through effective advertising campaigns. You'll work with Google Ads and Facebook Ads, analyzing consumer behaviors and optimizing marketing funnels. This role requires experience in digital marketing and e-commerce analytics.
Job Description
Who you are
You have a strong background in user acquisition and digital marketing, with at least 3-5 years of experience in managing advertising campaigns. Your expertise in Google Ads and Facebook Ads allows you to effectively drive e-commerce sales and optimize marketing funnels. You are skilled in analyzing e-commerce trends and consumer behaviors, which informs your advertising strategies. Your ability to establish and monitor key performance indicators (KPIs) ensures that you can measure the success of your campaigns effectively.
You possess excellent communication skills, enabling you to present complex data in an actionable manner to various stakeholders. You thrive in a fast-paced environment and can juggle multiple campaigns simultaneously. Your experience in D2C, wellness, health, nutrition, diet, fitness, or supplements industries is highly valued, as it aligns with Lumen's mission to promote metabolic health.
What you'll do
As the User Acquisition Manager at Lumen, you will spearhead campaigns with a multi-million dollar monthly budget, targeting a worldwide audience. You will develop, implement, and optimize Google Ads and Facebook Ads campaigns to drive e-commerce sales effectively. Your role involves analyzing e-commerce trends and consumer behaviors to inform your advertising strategies, ensuring that your campaigns resonate with the target audience.
You will design and refine marketing funnels to optimize customer journeys from awareness to conversion, establishing and monitoring key performance indicators (KPIs) such as conversion rates, average order value, and customer lifetime value. Generating comprehensive reports on campaign performance, funnel analysis, and ROI will be a crucial part of your responsibilities, providing actionable insights and recommendations to improve future campaigns.
Collaboration is key in this role, as you will work closely with cross-functional teams to align online advertising with overall e-commerce and marketing goals. Continuously analyzing data will help you identify opportunities and challenges within the e-commerce strategy, allowing you to adapt and refine your approach as needed.
What we offer
At Lumen, you will be part of a mission-driven team dedicated to making people metabolically healthier. We offer a dynamic work environment where your contributions will have a substantial impact on our growth and success. You will have the opportunity to work with innovative creative and data teams, blending art and science to shape the future of e-commerce. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.
Interested in this role?
Apply now or save it for later. Get alerts for similar jobs at Lumen.
Similar Jobs You Might Like
Based on your interests and this role
User Acquisition Manager
TripActions is hiring a User Acquisition Manager to lead performance campaigns for Navan Edge. You'll drive growth through scalable acquisition strategies across social and search platforms. This role requires 3-4 years of experience in managing large-scale budgets.
User Acquisition Manager
Flo Health is hiring a User Acquisition Manager to plan and execute web user acquisition campaigns across Paid Social channels. You'll focus on driving growth through performance marketing strategies and collaboration with product and creative teams. This role requires 2+ years of experience in app user acquisition.
User Acquisition Manager
SplitMetrics is hiring a User Acquisition Manager to manage diverse user acquisition strategies for top mobile app developers. You'll work with Google Ads and analytics tools to drive growth. This position requires experience in mobile marketing and user acquisition.
Head Of Marketing
Lumen is hiring a Head of User Acquisition to lead global user acquisition efforts. You'll develop and execute strategies across multiple channels, leveraging data for insights. This role requires extensive experience in managing large-scale acquisition campaigns.
Growth Manager
Flo Health is hiring a User Acquisition Manager to plan and execute web user acquisition campaigns across Paid Social channels. You'll focus on driving growth through performance marketing strategies and collaboration with product and creative teams. This role requires 2+ years of experience in app user acquisition.