Senior Product Manager • Senior

Who you are

You have a proven track record in product management, particularly in go-to-market strategies, and you understand the nuances of driving product adoption in a competitive landscape. Your experience includes collaborating with cross-functional teams, including sales, marketing, and customer success, to align efforts towards common revenue goals. You are adept at using data-driven decision-making to inform your strategies and are comfortable working with leadership to communicate product positioning and messaging effectively.

You possess strong communication skills, allowing you to articulate complex ideas clearly and persuasively to various stakeholders. Your ability to build relationships and foster collaboration across teams is essential, as you will be the liaison between different departments to ensure alignment and success in your initiatives. You are passionate about customer data platforms and understand the importance of delivering personalized experiences to end-users.

What you'll do

As the Senior Product Manager for GTM Strategy at mParticle, you will define and lead the go-to-market strategy for our machine learning and personalization capabilities. Your role will involve creating a repeatable sales motion that drives product adoption and enhances customer engagement. You will work closely with the Data-Driven Decision Making group leadership and GTM leadership to develop effective messaging, positioning, and packaging strategies that resonate with our target audience.

You will be responsible for aligning product, sales, marketing, and customer success efforts to achieve our revenue growth goals. This includes conducting market research to identify customer needs and competitive positioning, as well as developing metrics to measure the success of your strategies. You will also collaborate with product development teams to ensure that the features and capabilities being built align with market demands and customer expectations.

What we offer

At mParticle, we offer a dynamic work environment where you can make a significant impact on our growth and success. We value diversity and inclusion, and we are committed to creating a workplace that reflects the world we live in. Our team is composed of smart, talented individuals who are passionate about leveraging customer data to drive business outcomes. We provide competitive compensation, equity options, and a comprehensive benefits package to support your well-being and professional growth.