Growth Marketing Manager • Senior

Who you are

You have 5+ years of experience in growth marketing, particularly in B2B environments, where you've successfully driven demand and built marketing strategies from the ground up. Your expertise in analytics tools like Google Analytics allows you to derive actionable insights from data, and you are proficient in using Google Ads to optimize campaigns effectively. You understand the nuances of mid-market and enterprise sales cycles and can tailor marketing efforts to meet the unique needs of these segments. Collaboration is key for you — you thrive in cross-functional teams, working closely with sales, product marketing, and revenue operations to align strategies and achieve common goals. You are results-driven, always looking for ways to improve conversion rates and customer retention through innovative marketing tactics.

Desirable

Experience with Salesforce is a plus, as it helps you manage customer relationships and track marketing effectiveness. Familiarity with marketing automation tools and lifecycle marketing strategies will further enhance your ability to create impactful campaigns that resonate with potential advertisers.

What you'll do

In this role, you will own the strategy and execution of growth marketing initiatives aimed at converting mid-market and enterprise prospects into long-term advertisers on the Nextdoor platform. You will design and implement a comprehensive growth engine that spans multiple paid channels and lifecycle programs, ensuring that every touchpoint is optimized for maximum impact. Your responsibilities will include defining ideal customer profiles, generating high-quality leads, and systematically improving conversion and retention rates. You will analyze campaign performance and leverage insights to refine strategies continuously, ensuring that your marketing efforts align with business objectives and drive revenue growth.

You will also collaborate closely with the sales team to ensure that marketing and sales efforts are synchronized, providing the necessary support to convert leads into customers. By building a high-impact demand and lifecycle marketing function, you will play a crucial role in shaping the future of advertising on Nextdoor. Your work will not only contribute to the company's growth but also foster community connections that matter to neighborhoods across the globe.

What we offer

Nextdoor provides a warm and inclusive work environment that embraces a hybrid employment model, allowing you to balance in-office presence with remote work. You will have the opportunity to work with a talented team dedicated to building innovative technology that fosters local community connections. We encourage you to apply even if your experience doesn't match every requirement — your unique perspective could be just what we need to enhance our marketing efforts. Join us in making a meaningful impact in neighborhoods around the world.