About Plaid
Empowering financial freedom through seamless APIs
Key Highlights
- Headquartered in SoMa, San Francisco, CA
- Over 12,000 financial institution integrations
- Serves 25% of North Americans with bank accounts
- $1.3 billion raised in Series D funding
Plaid is a leading fintech company headquartered in SoMa, San Francisco, CA, specializing in APIs that connect consumers with their financial institutions. With over 12,000 integrations across the US, Canada, the UK, and Europe, Plaid serves hundreds of applications like Venmo, Robinhood, and Coinba...
🎁 Benefits
Plaid offers comprehensive benefits including medical, dental, and life insurance, along with equity for full-time employees. Employees enjoy a monthl...
🌟 Culture
Plaid fosters a culture focused on empowering employees with ownership and flexibility. The company prioritizes innovation in fintech infrastructure, ...
Marketing Operations • Mid-Level
Skills & Technologies
Overview
Plaid is hiring a Marketing Strategy and Operations Analyst to drive decision-making across Marketing and New Business teams. You'll leverage your analytical skills to deliver insights that shape investment and planning decisions. This position requires expertise in full-funnel performance metrics.
Job Description
Who you are
You have a strong background in marketing operations and analytics, with a focus on driving strategic insights that enhance business performance. Your expertise in SQL allows you to manipulate and analyze data effectively, translating complex datasets into actionable recommendations. You are familiar with tools like Google Analytics and Google Tag Manager, which you use to measure and optimize marketing performance. Your ability to communicate insights clearly to stakeholders makes you a trusted partner in decision-making processes. You thrive in collaborative environments, working closely with marketing and business development teams to align strategies with broader company goals. You understand the importance of operational excellence in supporting customer acquisition and expansion efforts, and you are committed to fostering long-term success through data-driven strategies.
What you'll do
In this role, you will lead strategic analysis and performance measurement initiatives that inform marketing and new business strategies. You will collaborate with leadership to deliver insights that shape investment and planning decisions across various channels. Your responsibilities will include forecasting marketing performance and identifying opportunities for optimization. You will also support the creation and execution of impactful top-of-funnel strategies that resonate with target audiences. By continuously improving analytics processes, you will help build a strong operational foundation for Plaid's growth engine. Your analytical rigor combined with business intuition will be key in translating raw data into strategic insights that drive sustainable growth.
What we offer
Plaid offers a dynamic work environment where you can make a significant impact on the company's growth trajectory. You will have the opportunity to work with a talented team dedicated to transforming the way people interact with their finances. We provide competitive compensation and benefits, along with opportunities for professional development and career advancement. Join us in empowering developers and consumers alike to achieve healthier financial lives through innovative tools and experiences.
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