Communications Manager • Senior

Who you are

You have extensive experience in communications, ideally with a focus on the DACH and CEE regions — your background includes leading teams and developing strategic communications plans that resonate with diverse audiences. You understand the importance of storytelling in shaping brand perception and have a proven track record of managing media relations effectively.

You are a strategic thinker who can align communications initiatives with business goals — your ability to analyze market trends and audience insights allows you to craft compelling narratives that drive engagement. You thrive in collaborative environments, working closely with cross-functional teams to ensure consistent messaging across all channels.

Your leadership style is inclusive and empowering — you enjoy mentoring team members and fostering a culture of creativity and innovation. You are adept at managing agency partners and ensuring that external communications align with Airbnb's brand values and objectives.

You possess excellent communication skills, both written and verbal — your ability to articulate complex ideas clearly and persuasively is a key asset in this role. You are comfortable presenting to senior leadership and engaging with stakeholders at all levels.

Desirable

Experience in the travel or hospitality industry is a plus — you understand the unique challenges and opportunities within this sector. Familiarity with digital communications tools and social media platforms will enhance your effectiveness in reaching target audiences.

What you'll do

As the Senior Communications Lead for DACH & CEE, you will be responsible for developing and executing comprehensive communications strategies that support Airbnb's business objectives in the region. You will lead a team of communications professionals, guiding their efforts in consumer and corporate communications, as well as influencer engagement.

You will collaborate closely with the Country Manager for DACH and CEE to ensure that communications initiatives are aligned with local market needs and business goals. Your role will involve managing relationships with agency partners in Germany, Switzerland, and Central & Eastern Europe, ensuring that all communications efforts are cohesive and impactful.

You will be tasked with crafting and disseminating press materials that highlight Airbnb's unique offerings and contributions to local communities. Your ability to identify and leverage media opportunities will be crucial in enhancing Airbnb's visibility and reputation in the region.

You will also monitor and analyze media coverage, providing insights and recommendations to senior leadership on how to improve messaging and engagement strategies. Your expertise in crisis communications will be essential in managing any potential challenges that arise.

What we offer

Airbnb offers a competitive salary range of €128,000—€160,000 EUR annually, along with potential bonuses and benefits. You will have the opportunity to work in a dynamic and inclusive environment that values creativity and collaboration. We encourage you to apply even if your experience doesn't match every requirement, as we believe diverse perspectives enhance our team.

Join us at Airbnb, where you will play a pivotal role in shaping the narrative of a brand that connects people and communities around the world. Your contributions will directly impact our mission to create a world where anyone can belong anywhere.