Growth Product Manager • Mid-Level

Who you are

You have a strong background in product management with a focus on growth strategies — your experience includes developing pricing models and subscription plans that maximize user engagement and revenue. You understand the nuances of user behavior and how to leverage data to inform your decisions. Your analytical skills are complemented by a collaborative spirit, allowing you to work effectively with designers, engineers, and analysts to achieve shared goals.

You are data-driven and comfortable using tools like SQL to analyze user data and derive actionable insights — your ability to conduct A/B testing and interpret results helps you refine product offerings and enhance user experiences. You have a keen eye for detail and a passion for creating seamless user journeys that drive conversion and retention.

Your experience in the health and wellness sector is a plus, as you understand the unique challenges and opportunities in this space — you are excited about the potential of digital health solutions and are committed to making a positive impact on users' lives. You thrive in environments that encourage innovation and are eager to contribute to a mission-driven company.

Desirable

Experience with AI-powered solutions or privacy-first approaches in product development would be beneficial — you are familiar with the latest trends in digital health and are eager to apply them in your work. A background in user research or customer feedback analysis would also enhance your ability to tailor products to meet user needs effectively.

What you'll do

As a Growth Product Manager at Flo, you will own the strategy and execution of initiatives aimed at maximizing user lifetime value — your focus will be on optimizing pricing strategies, enhancing the paywall experience, and implementing effective offer segmentation and personalization. You will collaborate closely with cross-functional teams, including analysts, designers, and engineers, to design and optimize the user journey from free to premium.

You will work closely with product leadership to shape Flo's monetization roadmap, ensuring that the pricing and paywall strategies set benchmarks in the health and wellness space — your role will involve analyzing user data to identify trends and opportunities for improvement. You will lead A/B testing initiatives to evaluate the effectiveness of different pricing models and promotional offers, using insights to drive continuous improvement.

In this pivotal role, you will contribute to reinforcing Flo's position as a global leader in health and fitness — you will be instrumental in developing strategies that not only drive revenue growth but also enhance user satisfaction and loyalty. Your insights will help shape the future of Flo's product offerings, ensuring they meet the evolving needs of users.

What we offer

Flo Health provides a dynamic work environment where innovation is encouraged — you will have the opportunity to work on cutting-edge digital health solutions that make a real difference in users' lives. We offer competitive compensation and a comprehensive benefits package, including health, pension, and wellbeing perks. Our commitment to diversity, equity, and inclusion means that we value the unique perspectives and experiences of all team members.

Join us in our mission to build a better future for female health — at Flo, you will be part of a team that is dedicated to creating impactful solutions that empower women to understand their bodies better. We encourage you to apply even if your experience doesn't match every requirement, as we believe in the potential of diverse backgrounds and skills to contribute to our success.