
About Lyft
The friendly ride-sharing alternative to Uber
Key Highlights
- Headquartered in San Francisco, CA
- Over 100 million rides completed
- $4.9 billion raised in funding
- Acquired PBSC Urban Solutions in 2022
Lyft, headquartered in San Francisco, CA, is a leading ride-sharing company focused on improving transportation experiences in the U.S. and Canada. With over 100 million rides completed and $4.9 billion raised in funding, Lyft aims to provide a more reliable and environmentally friendly alternative ...
🎁 Benefits
Lyft offers a comprehensive benefits package including unlimited paid time off for salaried employees, 15 days PTO for hourly team members, and 18 wee...
🌟 Culture
Lyft fosters a culture focused on reliability and friendliness, positioning itself as a greener alternative to Uber. The company emphasizes local oper...
Skills & Technologies
Overview
Lyft is hiring a Sales Packaging Manager to develop advertising strategies that connect brands with consumers during key cultural moments. You'll analyze ridership data and collaborate with various teams to create compelling ad packages. This role requires strong analytical skills and experience in market strategy.
Job Description
Who you are
You have a strong background in sales and marketing, with a focus on packaging and positioning products effectively. Your analytical skills allow you to dive deep into data, identifying trends and opportunities that can drive revenue. You thrive in collaborative environments, working closely with data analytics, pricing, and creative teams to develop compelling advertising strategies. You understand the importance of cultural moments and how they can be leveraged to create impactful marketing campaigns.
You possess excellent communication skills, enabling you to translate complex data insights into actionable strategies that resonate with both internal teams and external clients. Your experience in the advertising industry gives you a unique perspective on how to connect brands with consumers effectively. You are detail-oriented and have a knack for storytelling, ensuring that every ad package tells a clear and engaging narrative.
What you'll do
As a Sales Packaging Manager at Lyft, you will analyze ridership data to identify advertising opportunities around national events like the Super Bowl and regional events such as Coachella. You will partner with the Data Analytics team to surface insights that inform your packaging strategy, ensuring that Lyft Ads products are positioned effectively in the market. Your role will involve collaborating with Pricing and Yield Management to develop strategic pricing frameworks that maximize revenue potential.
You will be responsible for creating market-ready ad packages that highlight key moments when brands should engage with consumers. This includes digging into ride volume trends and identifying high-value moments for advertisers. You will work closely with sales teams to ensure they have the tools and insights needed to effectively sell Lyft Ads products. Your ability to synthesize data and market insights will be crucial in shaping the advertising strategy for Lyft.
What we offer
Lyft provides a dynamic work environment where you can thrive and make a significant impact. We offer competitive compensation, including a salary range of $108,560 - $135,700, along with potential equity offerings and bonuses. You will have the opportunity to work with a talented team dedicated to connecting brands with millions of riders across the country. Join us in shaping the future of advertising at Lyft.
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